{"id":1751,"date":"2023-12-23T11:08:34","date_gmt":"2023-12-23T09:08:34","guid":{"rendered":"https:\/\/dynago.hu\/?p=1751"},"modified":"2023-12-23T11:09:41","modified_gmt":"2023-12-23T09:09:41","slug":"magyarbrands-dijas-a-dynago","status":"publish","type":"post","link":"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/","title":{"rendered":"MagyarBrands d\u00edjas a DynaGo"},"content":{"rendered":"

\u00d6r\u00f6mmel \u00e9s b\u00fcszkes\u00e9ggel t\u00f6lt el benn\u00fcnket, hogy a Szakmai Bizotts\u00e1g d\u00f6nt\u00e9se alapj\u00e1n a DynaGo Hungary Kft.-t MagyarBrands d\u00edjas, Kiv\u00e1l\u00f3 M\u00e1rk\u00e1nak v\u00e1lasztott\u00e1k 2023-ban, a hazai \u00fczleti top m\u00e1rk\u00e1k egyikek\u00e9nt.<\/h3>\n

 <\/p>\n

K\u00fcl\u00f6nleges \u00e9v 2023 a DynaGo sz\u00e1m\u00e1ra, ugyanis id\u00e9n el\u0151sz\u00f6r nyert\u00fck el a MagyarBrands d\u00edjat Kiv\u00e1l\u00f3 \u00dczleti M\u00e1rka kateg\u00f3ri\u00e1ban. B\u00fcszk\u00e9k vagyunk r\u00e1, hogy kem\u00e9ny munk\u00e1val beker\u00fclhett\u00fcnk Magyarorsz\u00e1g legeredm\u00e9nyesebb \u00e9s legmegb\u00edzhat\u00f3bb v\u00e1llalatai, m\u00e1rk\u00e1i k\u00f6z\u00e9.<\/p>\n

A MagyarBrands program t\u00f6bb mint egy \u00e9vtizede d\u00edjazza a magyar vonatkoz\u00e1s\u00fa m\u00e1rk\u00e1k k\u00f6z\u00fcl a legeredm\u00e9nyesebbeket. A MagyarBrands program k\u00fcldet\u00e9se az elm\u00falt 14 \u00e9v alatt sem v\u00e1ltozott: a v\u00e1s\u00e1rl\u00f3k \u00e9s az \u00fczleti vil\u00e1g figyelm\u00e9t r\u00e1ir\u00e1ny\u00edtani a legsikeresebb hazai fogyaszt\u00f3i, \u00fczleti vagy innovat\u00edv m\u00e1rk\u00e1k term\u00e9keire, szolg\u00e1ltat\u00e1saira.<\/strong><\/p><\/blockquote>\n

A kezdeti t\u00f6rekv\u00e9seknek ma m\u00e1r 850 m\u00e1rka \u00f6r\u00fclhet, a MagyarBrands 2023 program ennyi magyar m\u00e1rk\u00e1t tart sz\u00e1mon a legkiv\u00e1l\u00f3bbak k\u00f6z\u00f6tt. Rendk\u00edv\u00fcli jelent\u0151s\u00e9g\u0171 a MagyarBrands d\u00edjaz\u00e1s \u00fczenete 2023-ban is: kiemeli a hazai m\u00e1rk\u00e1k kiv\u00e1l\u00f3 teljes\u00edtm\u00e9ny\u00e9t, ez\u00e1ltal pozit\u00edvan k\u00fcl\u00f6nb\u00f6zteti meg azokat a versenyt\u00e1rsaikt\u00f3l.<\/p>\n

\u201eA MagyarBrands d\u00edj t\u00fckr\u00f6zi a kiv\u00e1l\u00f3s\u00e1g, az innov\u00e1ci\u00f3 \u00e9s a megb\u00edzhat\u00f3s\u00e1g ir\u00e1nti t\u00f6retlen elk\u00f6telezetts\u00e9g\u00fcnket. K\u00f6sz\u00f6nj\u00fck a Szakmai Bizotts\u00e1g\u00e1nak az elismer\u00e9st, \u00e9s \u00fcgyfeleinknek az \u00e9vek sor\u00e1n tan\u00fas\u00edtott t\u00f6retlen bizalmat, t\u00e1mogat\u00e1st. Ez a m\u00e9rf\u00f6ldk\u0151 motiv\u00e1ci\u00f3t jelent a j\u00f6v\u0151re n\u00e9zve: a DynaGo-n\u00e1l tov\u00e1bbra is azzal a szenved\u00e9llyel \u00e9s lelkesed\u00e9ssel fogjuk v\u00e9gezni munk\u00e1nkat, mint eddig. C\u00e9lunk, hogy partnereinkkel k\u00f6z\u00f6sen \u00fajabb sikereket \u00e9rj\u00fcnk el, \u00e9s hogy min\u00e9l t\u00f6bbsz\u00f6r bizony\u00edtsuk, val\u00f3ban Magyarorsz\u00e1g \u00e9lmez\u0151ny\u00e9be tartozunk\u201d \u2013 mondta Kulcs\u00e1r Melinda, a DynaGo \u00fcgyvezet\u0151 igazgat\u00f3ja.<\/strong><\/p><\/blockquote>\n

\"\"<\/p>\n

A MagyarBrands program kiz\u00e1r\u00f3lag olyan magyar m\u00e1rk\u00e1t \u00e9rt\u00e9kel, amely Magyarorsz\u00e1gon sz\u00fcletett vagy a l\u00e9trej\u00f6tt\u00e9ben\/alap\u00edt\u00e1s\u00e1ban magyarok vettek r\u00e9szt.<\/strong><\/p><\/blockquote>\n

A Program kiv\u00e1laszt\u00e1si folyamata rendk\u00edv\u00fcl komplex: egy m\u00e1rka p\u00e9nz\u00fcgyi adatok t\u00f6bbszempont\u00fa vizsg\u00e1lata, valamint fogyaszt\u00f3k \u00e9s szak\u00e9rt\u0151k egy\u00f6ntet\u0171 \u00e9rt\u00e9k\u00edt\u00e9lete alapj\u00e1n r\u00e9szes\u00fclhet ebben az elismer\u00e9sben. A d\u00edj oda\u00edt\u00e9l\u00e9se sz\u00e1mszer\u0171s\u00edthet\u0151 krit\u00e9riumok alapj\u00e1n t\u00f6rt\u00e9nik, amelyet egy \u00f6nk\u00e9ntes, f\u00fcggetlen szak\u00e9rt\u0151kb\u0151l \u00e1ll\u00f3 bizotts\u00e1g d\u00f6nt\u00e9se eg\u00e9sz\u00edt ki. Pontoz\u00e1s alapj\u00e1n h\u00e1rom alapkateg\u00f3ri\u00e1ban \u2013 fogyaszt\u00f3i, \u00fczleti, innovat\u00edv \u2013 sz\u00fcletik meg v\u00e9g\u00fcl a d\u00edjazotti lista.<\/p>\n

Kiv\u00e1l\u00f3 \u00dczleti M\u00e1rka kateg\u00f3ri\u00e1ban az identit\u00e1s, a reput\u00e1ci\u00f3, a m\u00e1rka\u00e9p\u00edt\u00e9s, a trad\u00edci\u00f3 \u00e9s a megb\u00edzhat\u00f3s\u00e1g voltak a kiv\u00e1laszt\u00e1s f\u0151 szempontjai. A Szakmai Bizotts\u00e1g azt \u00e9rt\u00e9kelte, mennyire \u00e9rezz\u00fck magyarnak, mennyire k\u00f6t\u0151dik az \u00e9let\u00fcnkh\u00f6z, orsz\u00e1gunkhoz, \u00e9rt\u00e9keinkhez az adott m\u00e1rka. A brand h\u00edrneve a fogyaszt\u00f3k \u00e9s a szakemberek k\u00f6r\u00e9ben szint\u00e9n d\u00f6nt\u0151 fontoss\u00e1g\u00fa volt, csak\u00fagy, mint a m\u00e1rka\u00e9p\u00edt\u00e9si gyakorlat. Emellett megvizsg\u00e1lt\u00e1k azt is, h\u00e1ny \u00e9ve van jelen a v\u00e1llalat a magyar piacon, \u00e9s hogy milyen gazdas\u00e1gi teljes\u00edtm\u00e9nnyel z\u00e1rta az elm\u00falt h\u00e1rom \u00e9vet.<\/p>\n

A DynaGo teljes csapata nev\u00e9ben k\u00f6sz\u00f6nj\u00fck a MagyarBrands Szakmai Bizotts\u00e1g\u00e1nak az elismer\u00e9st, illetve az eg\u00e9sz \u00e9ves bizalmat \u00fcgyfeleinknek, akik n\u00e9lk\u00fcl nem kaphattuk volna meg ezt a d\u00edjat!<\/strong><\/p><\/blockquote>\n

Kellemes kar\u00e1csonyi \u00fcnnepeket \u00e9s sikerekben gazdag, boldog \u00faj \u00e9vet k\u00edv\u00e1nunk!<\/p>\n","protected":false},"excerpt":{"rendered":"

\u00d6r\u00f6mmel \u00e9s b\u00fcszkes\u00e9ggel t\u00f6lt el benn\u00fcnket, hogy a Szakmai Bizotts\u00e1g d\u00f6nt\u00e9se alapj\u00e1n a DynaGo Hungary Kft.-t MagyarBrands d\u00edjas, Kiv\u00e1l\u00f3 M\u00e1rk\u00e1nak v\u00e1lasztott\u00e1k 2023-ban, a hazai \u00fczleti top m\u00e1rk\u00e1k egyikek\u00e9nt.<\/p>\n","protected":false},"author":3,"featured_media":1759,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[24,149,66,135,38,134,70,148],"class_list":["post-1751","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cikkek","tag-dynago","tag-dynago-hungary-kft","tag-erp","tag-erp-megoldas","tag-erp-rendszer","tag-erp-szoftver","tag-kulcsar-melinda","tag-magyarbrands"],"yoast_head":"\nMagyarBrands d\u00edjas a DynaGo<\/title>\n<meta name=\"description\" content=\"\u00d6r\u00f6mmel \u00e9s b\u00fcszkes\u00e9ggel t\u00f6lt el benn\u00fcnket, hogy a Szakmai Bizotts\u00e1g d\u00f6nt\u00e9se alapj\u00e1n a DynaGo Hungary Kft.-t MagyarBrands d\u00edjas, Kiv\u00e1l\u00f3 M\u00e1rk\u00e1nak v\u00e1lasztott\u00e1k 2023-ban, a hazai \u00fczleti top m\u00e1rk\u00e1k egyikek\u00e9nt.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MagyarBrands d\u00edjas a DynaGo\" \/>\n<meta property=\"og:description\" content=\"\u00d6r\u00f6mmel \u00e9s b\u00fcszkes\u00e9ggel t\u00f6lt el benn\u00fcnket, hogy a Szakmai Bizotts\u00e1g d\u00f6nt\u00e9se alapj\u00e1n a DynaGo Hungary Kft.-t MagyarBrands d\u00edjas, Kiv\u00e1l\u00f3 M\u00e1rk\u00e1nak v\u00e1lasztott\u00e1k 2023-ban, a hazai \u00fczleti top m\u00e1rk\u00e1k egyikek\u00e9nt.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/\" \/>\n<meta property=\"og:site_name\" content=\"Dynago\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-23T09:08:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-12-23T09:09:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dynago.hu\/wp-content\/uploads\/2023\/12\/MagyarBrands.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"dynago\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/dynago.hu\/en\/#website\",\"url\":\"https:\/\/dynago.hu\/en\/\",\"name\":\"Dynago\",\"description\":\"Dynago \\u2013 be dynamized!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/dynago.hu\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/dynago.hu\/wp-content\/uploads\/2023\/12\/MagyarBrands.png\",\"contentUrl\":\"https:\/\/dynago.hu\/wp-content\/uploads\/2023\/12\/MagyarBrands.png\",\"width\":1920,\"height\":1080},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#webpage\",\"url\":\"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/\",\"name\":\"MagyarBrands d\\u00edjas a DynaGo\",\"isPartOf\":{\"@id\":\"https:\/\/dynago.hu\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#primaryimage\"},\"datePublished\":\"2023-12-23T09:08:34+00:00\",\"dateModified\":\"2023-12-23T09:09:41+00:00\",\"author\":{\"@id\":\"https:\/\/dynago.hu\/en\/#\/schema\/person\/110345171acc6069aeb71e17bfc5e58a\"},\"description\":\"\\u00d6r\\u00f6mmel \\u00e9s b\\u00fcszkes\\u00e9ggel t\\u00f6lt el benn\\u00fcnket, hogy a Szakmai Bizotts\\u00e1g d\\u00f6nt\\u00e9se alapj\\u00e1n a DynaGo Hungary Kft.-t MagyarBrands d\\u00edjas, Kiv\\u00e1l\\u00f3 M\\u00e1rk\\u00e1nak v\\u00e1lasztott\\u00e1k 2023-ban, a hazai \\u00fczleti top m\\u00e1rk\\u00e1k egyikek\\u00e9nt.\",\"breadcrumb\":{\"@id\":\"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"MagyarBrands d\\u00edjas a DynaGo\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/dynago.hu\/en\/#\/schema\/person\/110345171acc6069aeb71e17bfc5e58a\",\"name\":\"dynago\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/dynago.hu\/en\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/276972c5726ea445c04cace79e5def5719f3015535c95258f4e38c3b8364affe?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/276972c5726ea445c04cace79e5def5719f3015535c95258f4e38c3b8364affe?s=96&d=mm&r=g\",\"caption\":\"dynago\"},\"url\":\"https:\/\/dynago.hu\/en\/author\/dynago\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"MagyarBrands d\u00edjas a DynaGo","description":"\u00d6r\u00f6mmel \u00e9s b\u00fcszkes\u00e9ggel t\u00f6lt el benn\u00fcnket, hogy a Szakmai Bizotts\u00e1g d\u00f6nt\u00e9se alapj\u00e1n a DynaGo Hungary Kft.-t MagyarBrands d\u00edjas, Kiv\u00e1l\u00f3 M\u00e1rk\u00e1nak v\u00e1lasztott\u00e1k 2023-ban, a hazai \u00fczleti top m\u00e1rk\u00e1k egyikek\u00e9nt.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/","og_locale":"en_US","og_type":"article","og_title":"MagyarBrands d\u00edjas a DynaGo","og_description":"\u00d6r\u00f6mmel \u00e9s b\u00fcszkes\u00e9ggel t\u00f6lt el benn\u00fcnket, hogy a Szakmai Bizotts\u00e1g d\u00f6nt\u00e9se alapj\u00e1n a DynaGo Hungary Kft.-t MagyarBrands d\u00edjas, Kiv\u00e1l\u00f3 M\u00e1rk\u00e1nak v\u00e1lasztott\u00e1k 2023-ban, a hazai \u00fczleti top m\u00e1rk\u00e1k egyikek\u00e9nt.","og_url":"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/","og_site_name":"Dynago","article_published_time":"2023-12-23T09:08:34+00:00","article_modified_time":"2023-12-23T09:09:41+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/dynago.hu\/wp-content\/uploads\/2023\/12\/MagyarBrands.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"dynago","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/dynago.hu\/en\/#website","url":"https:\/\/dynago.hu\/en\/","name":"Dynago","description":"Dynago \u2013 be dynamized!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dynago.hu\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#primaryimage","inLanguage":"en-US","url":"https:\/\/dynago.hu\/wp-content\/uploads\/2023\/12\/MagyarBrands.png","contentUrl":"https:\/\/dynago.hu\/wp-content\/uploads\/2023\/12\/MagyarBrands.png","width":1920,"height":1080},{"@type":"WebPage","@id":"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#webpage","url":"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/","name":"MagyarBrands d\u00edjas a DynaGo","isPartOf":{"@id":"https:\/\/dynago.hu\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#primaryimage"},"datePublished":"2023-12-23T09:08:34+00:00","dateModified":"2023-12-23T09:09:41+00:00","author":{"@id":"https:\/\/dynago.hu\/en\/#\/schema\/person\/110345171acc6069aeb71e17bfc5e58a"},"description":"\u00d6r\u00f6mmel \u00e9s b\u00fcszkes\u00e9ggel t\u00f6lt el benn\u00fcnket, hogy a Szakmai Bizotts\u00e1g d\u00f6nt\u00e9se alapj\u00e1n a DynaGo Hungary Kft.-t MagyarBrands d\u00edjas, Kiv\u00e1l\u00f3 M\u00e1rk\u00e1nak v\u00e1lasztott\u00e1k 2023-ban, a hazai \u00fczleti top m\u00e1rk\u00e1k egyikek\u00e9nt.","breadcrumb":{"@id":"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/dynago.hu\/en\/magyarbrands-dijas-a-dynago\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"MagyarBrands d\u00edjas a DynaGo"}]},{"@type":"Person","@id":"https:\/\/dynago.hu\/en\/#\/schema\/person\/110345171acc6069aeb71e17bfc5e58a","name":"dynago","image":{"@type":"ImageObject","@id":"https:\/\/dynago.hu\/en\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/276972c5726ea445c04cace79e5def5719f3015535c95258f4e38c3b8364affe?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/276972c5726ea445c04cace79e5def5719f3015535c95258f4e38c3b8364affe?s=96&d=mm&r=g","caption":"dynago"},"url":"https:\/\/dynago.hu\/en\/author\/dynago\/"}]}},"_links":{"self":[{"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/posts\/1751","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/comments?post=1751"}],"version-history":[{"count":7,"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/posts\/1751\/revisions"}],"predecessor-version":[{"id":1763,"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/posts\/1751\/revisions\/1763"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/media\/1759"}],"wp:attachment":[{"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/media?parent=1751"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/categories?post=1751"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dynago.hu\/en\/wp-json\/wp\/v2\/tags?post=1751"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}